About Ventures Lens
A clear look at your idea before you spend the year on it.
Ventures Lens reads a business idea the way a blunt analyst would: what's the problem, who pays, who's already doing it, does the money add up, and what should you test first. You get one written report you can act on instead of a week of scattered notes and a gut feeling.
15 sections·1 verdict·a 30-day plan
What it does
Turns a paragraph into a decision.
A verdict, not a shrug
Go, refine or pause — with the score and the reasoning behind it, so you know which.
The evidence, laid out
Market size, buyer personas, competitors and their gaps, positioning, unit economics, risks and a lean MVP scope.
The next four weeks
Specific experiments with a success signal for each, so you learn something real before you spend big.
Then the built-in advisor answers follow-up questions about any section — why a score is what it is, who to talk to first, what would change the verdict.
Who it's for
People about to commit time they can't get back.
First-time founders
You have an idea and nobody senior to pressure-test it with. This is the second opinion you'd otherwise pay a consultant for.
People with a backlog
Three ideas, one year of effort. Run each one through the same structure and pick the one that actually deserves the time.
Consultants and small agencies
Give a client a written read on an idea before you quote for the build — and show your working.
Teams inside a company
A documented case for a new line before you ask for budget, with the risks named up front.
If you've already raised money and have a sales pipeline, you probably don't need this. It's for the moment before that — when the idea is still a bet.
How reports are built
Same questions, same structure, every time.
- 01
You describe it
A few sentences on the idea, plus optional industry and who it's for. That's the whole input — no forms, no upload, no business plan required.
- 02
The structure is fixed
The analyst has to return every field of a strict 15-section schema: verdict, six viability scores, problem, market size, personas, competitors, positioning, business model, financials, go-to-market, risks, SWOT, MVP scope, a wildcard angle and a four-week plan. A run that doesn't come back whole isn't saved.
- 03
The scoring has rules
Six factors are each scored 0–100 with the reasoning shown, then weighted into one viability score. The verdict thresholds are the same for every idea: 75+ is a go, 50–74 means refine first, below 50 means pause. So two reports can be compared honestly.
- 04
You choose the depth
A Standard report (5 credits) is a brisk, complete screen. A Premium report (12 credits) spends more reasoning on named competitors and the financial maths, and shows its assumptions.
- 05
Credits are spent fairly
Credits come off when the run starts and go straight back if it doesn't finish — you never pay for a report you didn't get.
- 06
The advisor stays grounded
Every follow-up question is answered against your own report, not generic startup advice, and each message costs 1 credit.
In fairness
What a report can't tell you.
Not live market data
The analyst works from your description and what it already knows. It doesn't crawl the web for you, so treat named competitors as a starting list to check.
Not audited numbers
Market sizes, costs and projections are estimates with their assumptions written down. Stress-test the few figures that actually decide your answer.
Not a customer interview
A good report sharpens what you ask and who you ask. It can't replace hearing a dozen real buyers say yes or no.
Your ideas stay yours: reports and advisor conversations are visible only to your account, and are used to write your report — nothing else.
See it for yourself.
Read a full example report, or run one on your own idea free.